As a blogger, your journey to success isn't just about crafting compelling content. There is more than meets the eye, and there is a lot more you should be doing to turbocharge your blog's growth. That being said, engaging content is still an essential aspect of making your blog appealing and attracting more readers. But there's still more that needs doing!
Growing a blog is a strategic journey that needs to explore several crucial aspects of blog's performance to expand its reach.
The power of upgrading your server host
One often underestimated aspect of blog growth is the server host you choose. Essentially, starting as a small blogger, you may be able to get by with a minimal hosting solution. However, if you are planning growth, you will need to reconsider your hosting plan for many reasons:
- Enhanced reliability: Cheap or free hosting plans may not be reliable. The worst thing you need when growing your blog is for your content to not be available 24/7 because the server packed up.
- Load speed boost: A small blog with reduced content may maintain fast loading times even on a small server option. However, once you start creating more content and increasing the number of site visits, you need to switch to a server that will not get overloaded.
- Scalability: As your blog grows, you are more likely to need to rely on many more resources to enhance the experience your readers have. Having a high-quality hosting plan will offer the scalability you need to handle the load of those resources.
Rethinking caching to balance speed and reader experience
Caching can be a great way to boost your blog's performance as it can store static content, so the server has less data to load. Caching is a go-to option for those who want to reduce load times without moving to a new hosting plan.
Does it work? The answer is yes. But caching is not without issues. If you rely too much on it, the cache and cookies stored on your readers' devices can cause unpleasant browser issues. So, it's important to know how to clear cache and cookies, such as how to delete cookies on iPhone and Android to avoid recurring cache problems.
Should you avoid caching altogether? Not necessarily. You can be selective when it comes to caching, using it only for specific elements, such as images, scripts, and stylesheets. This will maintain a smooth user experience with limited browser issues.
Develop a content plan
A well-thought-out content plan will serve more than one purpose. It's not about individual pieces, it's about bringing everything together to build your brand, engage your readers, schedule your next articles and social media posts etc. A content plan is about getting your sh*t together and keeping up with the big picture.
It is one of the most important strategic tools for your blog. Besides, you can use your blog planner to help with other areas, such as blog-related payments, or building partnerships with like-minded bloggers.
In fact, it is a good idea to collaborate with guest bloggers as part of your content planner, so you can both expand your readerships. This is a great way to bring new information, expand your reach, and network to bring your blog further.
In conclusion, growing your blog is a complex and multifaceted approach. But, remember, at the end of the day, your blog is an echo of your personality, so make sure not to lose yourself in the process!
Until next time.
XOX
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